Wednesday, August 3, 2011

Toilets Are Out in the Open - For a Unique Fundraising Campaign That Is

Individuals are always looking for new ways to get the public to donate to charitable causes. Managing a fundraising campaign can be rewarding but also disappointing if you do not attract enough attention. In these circumstances, many are turning to alternative ways of fundraising, hoping that a bizarre campaign might make people notice the cause and help. Maintaining a successful fundraising campaign and the members of the organisation Relay for Life certainly did just that with a bright purple toilet.

This out of the ordinary and rather amusing fundraiser involves the antics of an array of purple toilets that have been spotted on lawns across small American towns. This fundraising campaign is an attempt to make the public aware of the American Cancer Society and these toilets serves as a type of quirky mascot for the campaign fundraiser. These toilets are not always welcome in residential and business areas and there is only one way to get rid of the bright purple toilet.

American Toilet

If you place 10 dollars in the bowel, the toilet will gladly Move and if you add more donations to it, it will be delivered to the address of your choice. Dressed in purple attire, the Relay for Life volunteers knock on doors and when you answer, you are greeted with the chant "you've been flushed!." Many residents feel that the fundraising campaign is exciting and are happy to donate to the good cause and the groups enthusiasm.

Toilets Are Out in the Open - For a Unique Fundraising Campaign That Is

Fundraising campaigns using toilets are not new as other charities have utilised these ceramic bathroom additions in their request for donations. Last year, UK base company CORD used their Toilet Twining fundraising campaign to raise money to build toilets in Burundi for families returning from exile in Tanzania. This unique campaign let the public "match" their own toilet with one in Burundi.

These two campaigns are not the only toilet related fundraising activities that have occurred all over the world in the past few years. Making people aware of fundraising by using toilets seems to work well and due to the reaction that these campaigns have gotten, it is inevitable that organisations will continue to Move their loos all in the name of charity.

These forms of aggressive fundraising is making many aware of the affect of these campaigns and how a little creativity can go a long way. So, if you are stuck for clever fundraising campaign ideas, then find an old toilet, paint it purple and see what happens.

Toilets Are Out in the Open - For a Unique Fundraising Campaign That Is

Lauren Potgieter wrote this article for Potable Toilets Limited and their portable toilet hire [http://www.portabletoiletslimited.com].

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